How To Sell Classic Cars On Facebook Marketplace

Have you been asking yourself how to sell classic cars on Facebook Marketplace? If so this guide is for you. Can I sell a classic car on Facebook Marketplace? Yes. Facebook marketplace allows sellers with all types of vehicles to sell their cars, and the best part is, there's no listing fee, and the listing process is uncomplicated and, most notably, free! There are more advantages to it, but we'll first explain what Facebook Marketplace is and how to sell a classic car on Facebook Marketplace.

What Is Facebook Marketplace

In 2016, Facebook launched Facebook Marketplace as an online platform within the network that allows users to trade items. Users don't have to create a separate buying or selling account, but you can create a separate page or account to buy and sell, especially if you want to keep your personal account private. Facebook has strict guidelines on items that can't be listed on Facebook Marketplace, but if you have a classic car you want to list on the platform, there's nothing to fret about despite its condition or age. Intangible items, services, animals, healthcare products, and products with documented consumption warnings can't be sold on Facebook Marketplace. So, other platforms might suit you better, for example, if you have a classic car restoration business.

How Does Facebook Marketplace Work?

Facebook Marketplace is easily accessible to Facebook users on the mobile application or the website, making it easy to view and publish listings. It's more of a separate platform within a social media platform, which is impressive, considering most popular social media platforms don't have this feature. To access Facebook Marketplace, find the storefront icon on the app or the website. If you're using the Facebook web app, the storefront icon is on the dropdown menu on the left or top navigational menu. On the mobile app, Marketplace is at the navigational menu. If you're selling, for example, a classic car, you'll see a "sell" option on the mobile app and a "create new listing" on the web app. If you're selling a classic car on Facebook Marketplace, the listing will mainly be shown to local (near) buyers. Facebook does this to enhance buying and selling convenience, but it poses a slight disadvantage to the seller, which we'll cover in a bit. First, what is the process of selling a car on Facebook Marketplace?

How To Sell A Classic Car On Facebook Marketplace

Selling a classic car on Facebook Marketplace is pretty much similar to selling any other item. But before you sell, here's how to prep a classic car before listing.

• Repair any major mechanical work: In most cases, classic cars are not without flaws. Sellers look for minor issues to negotiate the price even lower than you expected, so pick up that hammer, turn on that welding machine, and get working.
• Note significant flaws with the car that the seller needs to know: If you can't fix some issues and feel that you still need to sell the car, note them to be included in the listing. How do you do this? While writing the listing details, write a small section that contains flaws with the car and, if possible, include the photos.
• Clean the car: A clean, classic car will undoubtedly stand out among other listings on Facebook Marketplace. It might not have the best paint, but it shows the buyer that the car has been in good hands and not in a chicken house or a barn for most of its life.
• Take good photos: When selling a car online, not only on Facebook Marketplace, good photos are vital to showcasing your car and attracting more buyers. Facebook Marketplace has a maximum of 20 photos for listings, so ensure you divide this number accordingly when taking the photos.
• Note any unique features that might help the car sell: Classic cars usually have desirable perks buyers look for. Such features, for example, the engine in the car or a limited production number, help the vehicle sell quicker and reduce the chance of getting lowballed.
• Get the car appraised and set a target price: You might be able to set a price on your own, but with classic cars, getting an appraisal before selling is recommended. But it doesn't have to be an expert appraisal since you're selling on Facebook Marketplace. You could ask what the car is worth in a group of classic car enthusiasts or do a field study asking individuals how much they'd pay for the vehicle.
• Prepare a listing description: Facebook Marketplace doesn't have expert listing writers like high-end platforms such as Hemmings, so making a listing description is entirely up to you. Ensure not to miss the car's make, model, year, and features that make it unique and end with its flaws.

How To List A Classic Car On Facebook Marketplace

Listing a classic car on Facebook Marketplace is a relatively straightforward process. The first step is usually to create a Facebook user account, and since you probably have that already, let's dive into the listing process.

1. Navigate to the Facebook Marketplace platform. On the Facebook web app, Marketplace is on the dropdown menu on the left navigational menu or at the top; on the mobile app, it's at the top navigational menu.
2. Find the "add listing" section on the web app or "sell" option on the mobile app and select it, after which you should choose the "vehicle for sale" option.
3. Follow the listing procedure, starting with the vehicle type and moving on to the photos. In the description section, add the car's flaws and desirable attributes.
4. Confirm if you missed any details after filling out every step in the listing procedure before listing. 
5. Publish your listing by hitting the "publish" option. Facebook will notify you if your listing has gone public, and you'll get messages from interested buyers.
6. Select the "selling option" on the Marketplace menu to manage your listing. Clicking on the three dots on the bottom right side reveals more options, such as editing or deleting the listing. If you click the "list in more places" option, Facebook also allows you to list in Groups.

Pros And Cons Of Selling A Classic Car On Facebook Marketplace

Before selling a classic car on Facebook Marketplace, you should understand the advantages and disadvantages of selling on the platform. Sure, you might have picked up one or two, but this section will help you sell a classic car better and maybe quicker on Facebook Marketplace by explaining the pros and cons of doing so.

Pros

Uncomplicated Listing Process

When selling a car through Facebook Marketplace, one of the benefits you get to enjoy is the uncomplicated listing process. You get an outlined process with sections provided to fill in all the necessary information, reducing the risk of mixing up information that might mess up your listing.

It's Free Without Extra Or Hidden Charges

Facebook Marketplace does not charge listing fees and will not charge you a success fee at a percentage when you sell your classic car. You'll only get charged if you put up a shop on Facebook that sells classic cars or decide to boost your classic car listing to reach a wider audience.

No Vehicle Type Restrictions

Be it a classic truck, camper, or motorcycle, you can sell it on Facebook Marketplace, and the year of manufacture is set at 1901, the first year the Curved Dash Oldsmobile, the first mass-produced car, was manufactured. Also, Facebook will not ask further questions about the vehicle besides the usual make, model, and year of manufacture.

Easy Listing Management

After listing a classic car on Facebook Marketplace, you get easy listing management, unlike most platforms that manage the listing for you. Sure, there's an advantage to having the listing managed for you, but editing, deleting, or sharing a listing is easy and should be left to the seller. It comes in handy in some instances, for example, if you left out a piece of information or change your mind about selling, which happens often with classic car sellers.

Direct Contact With Potential Buyers

Potential Buyers of your classic car listing on Facebook Marketplace can contact you through Facebook's Messenger platform. This makes it easier to communicate further about the listing, negotiate, and come to terms of sale concerning viewing, payment methods, and collection or delivery.

Cons

Mostly Limited To The Local Market

Facebook Marketplace only shows listings to local Facebook users, limiting the audience seeing your listing, thus reducing the probability of your classic car selling quicker. However, if a Facebook user searches for a listing similar to yours, it will be among the listings shown, provided it meets the search description used.

Plenty Of Lowballers

Any Facebook Marketplace seller will tell you one of the biggest disadvantages of selling on the platform is the plenty of lowball offers you'll get. With classic cars, lowball offers can be pretty annoying, not because of the offer itself but because anyone offering a ridiculous offer doesn't show appreciation for the car.

Sell Your Classic Car Through Exotic Car Trader

With Exotic Car Trader, selling a classic car has never been easier. We provide listing solutions for all types, makes and models of classic cars, ensuring maximum reach to potential buyers. Your classic car will be listed on Exotic Car Trader's website, which has verified buyers ensuring a fraud-free selling experience. What other services do we offer? Besides listing your car on Exotic Car Trader, we'll also list the car on partner sites such as eBay Motors, CarGurus, Autotrader, Cars.com, CarsforSale.com and even Facebook and Instagram for the most exposure. If you can't do a vehicle photoshoot, we'll do that for you and much more, including transacting the sale on your behalf and handling shipping, trade-in, and financing needs just in case the buyer requires any of those services. So, why not sell your classic car with Exotic Car Trader? List your classic through Exotic Car Trader car here

Conclusion

Selling a classic car on Facebook Marketplace has advantages, but you can't ignore the limited audience and plenty of lowball offers, which are the platform's biggest disadvantages. However, the limited audience is a small river to cross since you can enhance your listing viewership by sharing it with Facebook groups. Lastly, provided you used the strategies we mentioned before making your listing, we guarantee that you will get few to none lowball offers, and your car might sell quicker. If it becomes too cumbersome, let Exotic Car Trader sell your classic car for you.

‍