Mercury is one of those old marques that have been axed due to budget restraints and insufficient sales. Founded in 1938 as Ford’s top-end line-up offering catering to the affluent market, Mercury saw success, especially with its Cougar and Montego models. Produced under three generations, the Mercury Montego debuted in 1968 stopped production in 1976 and resumed from 2004 to 2007. It was a counterpart to the Ford Torino. Up for grabs is a two-door hardtop 1969 Mercury MX with a slew of new parts and performance upgrades.
Dressed in a glossy black, the new paint job with the chrome trim evokes a sense of mystery and darkness for this 1968 Mercury MX. The front features a distinct shape with the hood and has quad headlights in an extended chrome grille. As mentioned, chrome is generously added, as it's visible on the front and rear bumpers, side trims, window trims, and taillight trims. Matching the car's attitude is a set of vintage-style 5-spoke wheels in chrome. Blue is the interior color, and it does look good with the exterior black. Along with the custom window tint are new side and rearview mirrors. New door gaskets and interior door handles are in place. New carpets and upholstery have been done for the seats and doors. Seat belts have been installed to the front and rear as reported by the current owner. The 3-spoke metal and wood steering wheel and chrome steering wheel are reportedly new. The dashboard gauges have been replaced with black-faced Dolphin gauges. A complete air conditioning system from Vintage Air has been installed. Power door locks and a new trunk bedliner are in place. The entertainment department has been upgraded with a Retrosound Long Beach Bluetooth sound system coupled to a custom-built rear deck speaker deck which has a Kicker K-410, and a Kicker DS-690 installed. Keeping the car safe is a Viper 3305V security system installed by the current owner.
This 1968 Mercury MX is not just loaded with cosmetic and interior upgrades, there are a ton of performance upgrades as well. Starting with the new Stroker engine with changed heads to accommodate the use of unleaded gasoline. Sending power to the wheels is a custom-built new C4 transmission with a 2800-stall FTI. The carburetor has been upgraded to a 4-barrel 600 CFM unit. Billet timing chain and gear sets are reportedly installed. 281R retro roller cams and SBF retro roller lifters, roller tips, and pushrods are reported. Keeping the engine at optimum temperatures is the new water pump and cooling fan. Ride comfort is enhanced with the installation of new shocks and new coil springs, while braking power is provided by the new front and rear disc brakes. Other upgrades include a new 100 AMP alternator & voltage regulator, a new neutral safety switch, and a new oil pump.
Mercury is one of those old marques that have been axed due to budget restraints and insufficient sales. Founded in 1938 as Ford’s top-end line-up offering catering to the affluent market, Mercury saw success, especially with its Cougar and Montego models. Produced under three generations, the Mercury Montego debuted in 1968 stopped production in 1976 and resumed from 2004 to 2007. It was a counterpart to the Ford Torino. Up for grabs is a two-door hardtop 1969 Mercury MX with a slew of new parts and performance upgrades.
The Mercury Cougar has worn many hats. Initially debuting as a more upscale pony car, it has also been a personal luxury car later in its life. Sadly, the name bowed out in 2002 and hasn't been seen since then. That's why vehicles such as this first-generation 1969 Mercury Cougar are important pieces of American history. They also make fine classics for those dipping their toes into the world of Sixties and Seventies cars. What's even more appealing is that this car packs just 41,102 miles and still bears its original engine.
Mercury is another great American automotive name that has fallen by the wayside. Founded by Edsel Ford in 1938, it was intended to sit between the Ford and Lincoln brands. By 2011, the brand was defunct, but there's no need to shed tears because along the way, Mercury gave us some greats. One of those was the Cougar. It straddled the lines of a pony car and a personal luxury car. And that's why, if you're a Cougar or Mercury fan, this first-generation 1968 Mercury Cougar will be of particular interest. The car has done a tad over 100,000 miles, highlighting the fact that it's meant to be driven. However, these cars are sturdy and reliable, so you need not be apprehensive at its six-figure mileage. The current owner reports that it's received new tires and an oil change, too, further easing any concerns you may have. Let us tell you more about this piece of Sixties history.
The first-generation Mercury Cougar is one of the best ways to experience classic American muscle. Based on the first-generation Ford Mustang, the Cougar presented a different, more European-inspired take on the platform. The Mercury featured hidden headlights and a stretched cabin, making the car three inches longer than the Mustang. It remains a solid choice for anyone considering something different from the norm. Our featured car offered for sale includes the original 302ci V8 engine and has convenience features such as air conditioning and upgraded upholstery. With a reported mileage of 74,710, this maroon red 1968 MY Mercury Cougar is an excellent example of classic pony car.
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