- 1977 Model Year Mercury cougar
- 351ci Windsor V8
- Automatic
- Current owner Reports Transmission fluid Changed
- Current owner Reports Recent Oil Change
- Current owner Reports Stock Exhaust
- Current owner Reports Newer Battery
- Current owner Reports Low Miles on Tires
- Current owner Reports Has Air Conditioning
Mercury, an American automobile brand, was once a subsidiary of the Ford Motor Company. Its cars were designed to offer a balance between style, comfort, and features, bridging the gap between Ford's mainstream models and Lincoln's luxury offerings. Among the marque's popular models, the Cougar was the most successful nameplate produced. It was a vehicle that derived from the iconic Ford Mustang while providing additional creature comforts. Despite the discontinuation of the brand, collectors and enthusiasts still admire it for its classic design, powerful engines, and nostalgic value. This particular 1977 Mercury Cougar XR-7, belonging to the fourth generation, hails from Kansas and is currently available for sale by its owner with 67,000 miles on the odometer.
Exterior and Interior
This 1977 Mercury Cougar XR-7, hailing from Kansas, showcases a dignified presence in its dark brown exterior, characterized by a long and substantial body style. Adding to its commanding aura are the striking front grille and quad headlights, as well as the chrome adornments that span from the front bumpers around the wheel arches and back to the rear bumper. The deck lid on the sides features slanted taillights encased in chrome frames and adorned with the iconic XR-7 insignia. The owner notes that the car is fitted with tires that have low miles. Inside, the soft tan leather upholstery of the spacious seats offers a comfortable ride for up to five people. While the interior shows some minor wear and tear from years of use, it features charming classic elements, including the wooden steering wheel and patterned wood dashboard before the driver. Air conditioning also graces the cabin, providing a refreshing respite on hot summer days.
Engine
This 1977 Mercury Cougar XR-7 boasts a formidable 351ci Windsor V8 engine beneath its elongated hood, mated to an automatic transmission. This powertrain has been well-maintained, with regular upkeep, including a recent transmission fluid and oil change, ensuring its continued reliability and performance. Additionally, the owner has installed a new battery to ensure consistent starts. The stock exhaust system remains intact, preserving the car's original character.
The 1970 Mercury Cougar Restomod takes the long-hood, hidden-headlamp attitude of Mercury’s upscale pony car and turns the performance dial far beyond anything offered when new. Showing just 3,509 miles, this build is finished in Metallic Pearl Red over a fully reupholstered Saddle Brown leather interior and centers around a built 572ci V8 with electronic fuel injection, backed by a 4-speed automatic transmission with overdrive. The transformation extends well beyond the engine bay, with 4-wheel disc brakes, a custom intake system, Vintage Air climate control, a functional hood scoop, custom leather seating, updated instrumentation, and a substantial high-end audio system. According to the current owner, the Cougar was originally equipped with an M-code 351ci V8, making its evolution into this big-cube restomod all the more dramatic. This is the kind of build that preserves the unmistakable character of a classic Cougar while adding the power, comfort, and detail expected from a thoroughly modernized muscle car.
Mercury was first introduced as a subsidiary division of the Ford Motor Company that bridged the gap between the affordable Ford models and the luxury Lincoln lineup. When Mercury launched the Cougar model, it was supposed to provide a European-styled alternative to the Ford Mustang. It went on to become the only Mercury ever to win the “Motor Trend Car of the Year” title. The Cougar lineup saw eight generations, where the car transformed from a Pony car to a personal luxury coupe. This stunning example of the 1970 Mercury Cougar belongs to the final year of its first generation. It reportedly has 51322 miles on its clock and is currently located in Port Hueneme, California. If you are looking for a rare classic that will turn heads and spark conversation, this Cougar is for you.
Mercury may be a brand confined to the annals of history, but to many, this storied automaker continues to hold a significant place in enthusiasts’ hearts. The Cougar is one of the brand’s most recognizable models, offered in a variety of body shapes over its lifespan. Our featured car is a sought-after convertible version with a reportedly new paint job. It also features the desirable 351ci Cleveland V8, paired with an automatic transmission.
The 1970 Mercury Cougar Restomod takes the long-hood, hidden-headlamp attitude of Mercury’s upscale pony car and turns the performance dial far beyond anything offered when new. Showing just 3,509 miles, this build is finished in Metallic Pearl Red over a fully reupholstered Saddle Brown leather interior and centers around a built 572ci V8 with electronic fuel injection, backed by a 4-speed automatic transmission with overdrive. The transformation extends well beyond the engine bay, with 4-wheel disc brakes, a custom intake system, Vintage Air climate control, a functional hood scoop, custom leather seating, updated instrumentation, and a substantial high-end audio system. According to the current owner, the Cougar was originally equipped with an M-code 351ci V8, making its evolution into this big-cube restomod all the more dramatic. This is the kind of build that preserves the unmistakable character of a classic Cougar while adding the power, comfort, and detail expected from a thoroughly modernized muscle car.
The 1972 Mercury Montego MX Brougham sits at the more luxurious end of Mercury’s midsize lineup, blending early-1970s American styling with a comfortable grand-touring character. Showing approximately 79,076 miles, this example pairs its upscale Brougham trim with a 351ci V8, automatic transmission, power steering, power front disc brakes, and air conditioning. Finished in yellow with a white vinyl roof and white interior, it carries the formal look that defined Mercury’s more premium offerings of the period, while features such as the Flight Bench seat, woodgrain interior trim, and Brougham-specific detailing give it plenty of period personality.
The 1951 Mercury is one of the most iconic foundations in American custom car culture, forever associated with the legendary lead sled movement and some of the most memorable custom builds ever created. This particular 1951 Mercury 8 Series 1CM is far more than a restored classic—it’s a deeply reengineered custom build that combines traditional custom car artistry with meaningful mechanical modernization. Built on a Chevrolet frame and showing off a dramatic 5-inch chopped top, this Mercury captures the unmistakable silhouette that made customized early-1950s Mercurys so desirable. The extensive modifications elevate this car beyond simple nostalgia, creating a machine that blends classic custom aesthetics with significantly improved drivability, comfort, and reliability. For collectors of true custom Americana, this is exactly the type of car that defines a garage.
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