Mercury is another great American automotive name that has fallen by the wayside. Founded by Edsel Ford in 1938, it was intended to sit between the Ford and Lincoln brands. By 2011, the brand was defunct, but there's no need to shed tears because along the way, Mercury gave us some greats. One of those was the Cougar. It straddled the lines of a pony car and a personal luxury car. And that's why, if you're a Cougar or Mercury fan, this first-generation 1968 Mercury Cougar will be of particular interest. The car has done a tad over 100,000 miles, highlighting the fact that it's meant to be driven. However, these cars are sturdy and reliable, so you need not be apprehensive at its six-figure mileage. The current owner reports that it's received new tires and an oil change, too, further easing any concerns you may have. Let us tell you more about this piece of Sixties history.
This 1968 Mercury Cougar is painted in a pleasant shade of red that's not retina-searing bright, nor is it muted. Then, you'll notice the contrasting black vinyl roof. This was a Sixties signature, where automakers tried to mimic a convertible's looks by wrapping their hardtops in black vinyl or, sometimes, painting them black. Despite first appearances, this car is a hardtop, and offers superb weather protection as a result. It also has a nice set of alloy wheels. Finally, you'll note that its lights and badging all appear in good condition. See, that's why we said not to worry about mileage. This car has been cared for. The same can be said for the tan interior of this 1968 Mercury Cougar, with its black upholstered seating for up to four adults. Yes, it's a 100,000-mile interior, and you can see some signs of it, but it still looks good. You'll find a two-spoke steering wheel, low-back seats, and a T-bar gear shifter. We also spy a Sony AM/FM radio head unit with a CD player that's definitely a late Nineties or early Two Thousand-era upgrade. We're also informed that the car has air conditioning to keep you cool on hot days. As for the trunk, it could use a new liner but appears in good condition otherwise. And yes, it's spacious. Touring with luggage won't be a case of compromise if you choose to do it in this 1968 Mercury Cougar.
The 289ci V8 that powers this 1968 Mercury Cougar isn't the largest engine that was offered for first-gen Cougars, but it's still plenty powerful. Power is sent to the rear wheels via a 3-speed automatic gearbox. There's an independent front suspension system with coil springs, and leaf springs at the rear. Braking is addressed by front discs and rear drums. All this makes for a great classic car driving experience.
1968 Mercury Cougar
289ci V8
3-Speed Automatic
RWD
Red Exterior
Black/Tan Interior
Independent Front Suspension With Coil Springs
Leaf Spring Suspension With Live Rear Axle
Front Disc Brakes
Rear Drum Brakes
Air Conditioning
New Tires
Recent Oil Change
Mercury may be a brand confined to the annals of history, but to many, this storied automaker continues to hold a significant place in enthusiasts’ hearts. The Cougar is one of the brand’s most recognizable models, offered in a variety of body shapes over its lifespan. Our featured car is a sought-after convertible version with a reportedly new paint job. It also features the desirable 351ci Cleveland V8, paired with an automatic transmission.
The mere mention of muscle cars from the 60s instantly takes you back to Ford Mustangs and Chevrolet Camaros. With their hype and good looks, it's easy to cruise off into the sunset with a Mustang, but what if you wanted a Muscle car from the '60s that sparks conversation and makes you stand out? Look no further than this 1969 Mercury Cougar we have today. With a reported 40,000 miles on the clock, this classic muscle car appears to be a factory-clean example that is guaranteed to turn heads and spark conversation at your local car meet.
The Mercury Cougar has worn many hats. Initially debuting as a more upscale pony car, it has also been a personal luxury car later in its life. Sadly, the name bowed out in 2002 and hasn't been seen since then. That's why vehicles such as this first-generation 1969 Mercury Cougar are important pieces of American history. They also make fine classics for those dipping their toes into the world of Sixties and Seventies cars. What's even more appealing is that this car packs just 41,102 miles and still bears its original engine.
Now here’s an interesting little Ford roadster for you open-topped driving fans out there. Built in Broadmeadows in Melbourne, Australia, the Mercury Capri’s third generation was sold between 1991 and 1994. Mercury, a division of Ford, wanted to create something to rival the Toyota MR2 and Mazda MX-5 Miata. The third-generation Capri was the result, and we’ve got one here today. Say hello to this 40,090-mile 1991 Mercury Capri XR2 Turbo from Louisville, Kentucky. With its fizzy turbocharged engine and manual gearbox, it’s quite an interesting proposition to add to your garage.
Hang on…isn’t Capri a Ford model? Well, yes that was the case in many markets outside the United States. But back home in Detroit, Ford had several sub-brands. Mercury was one of them, and in 1970, Capri was too. Initially, it was what was called a captive import that was imported from Ford of Europe and sold merely as a Capri. No Ford or any other parent branding was borne on the car. In 1979, things changed for the second generation of the American Capri. Capri was now a model under Ford’s Mercury division and based on the famous Fox platform. So, it was basically like a Fox Body Mustang with different styling. This generation was made as the Mercury Capri between 1979 and 1986. Today, we’ve got one of these curios in the shape of a Connecticut-residing 1985 Mercury Capri Grand Sport. This 26,000-mile car is up for sale and comes with some neat performance enhancements. We’re told that the car features its original body and paint, and even includes the original booklets with the sale.
Chevy’s answer to Ford’s pony car challenge, the Camaro came in 1967 and brought a sister along for the ride, in the shape of the Pontiac Firebird. This was a smart move by General Motors as it allowed them to sell two suitably varied models in the same segment but with much of the same underpinnings, engines and other components. The Firebird was axed in 2002 but the Camaro continued to be made until 2024. That makes it the second longest-running pony car in history. Today, we’ve got a nice first-generation 1969 Chevrolet Camaro SS for sale in St. Cloud, Florida. This 1969 Chevrolet Camaro SS 396 is a show-stopping example of American muscle restored to concours-level detail. Verified by its X66 code and built at the Norwood, Ohio plant, this real-deal Super Sport coupe combines factory originality with subtle performance enhancements that elevate both its drivability and collectability. With its matching-numbers big-block, correct Turbo 400 transmission, and period-authentic Holley 4346 carburetor, this Camaro is the perfect blend of raw 1960s muscle and expert craftsmanship.
Chevy’s second-generation Corvette was made from 1963 to 1967, but across that relatively short lifcycle, over 117,000 examples found homes. This highlights how popular the Corvette was back then, much like it is now. The second generation or C2 brought about many features that we know from later ‘Vettes, such as pop-up headlamps, the boat-tailed styling, and the exclusive use of V8s for the Corvette – the C1 did offer a six cylinder early in its lifecycle but that wasn’t deemed worthy for a top-tier sports car. Today, we’ve got a 1967 Chevrolet Corvette Coupe for sale from Shohola, Pennsylvania, and let us tell you it’s a catch. With a growling 327 under the hood, this is classic American car nirvana at its finest. Plus, given the great condition of the car, it’s a sure-fire appreciating asset if you continue to look after it. If you’re interested in getting your hands on this beauty, we’re waiting for your call or DM.
Chevy’s third-generation Corvette of 1968 to 1982 was the best-seller in the entire range, in terms of generational numbers. Thanks to its super-long production run, over 542,000 were made, despite it carrying on through the dreaded Malaise Era. During these dark times for automotive enthusiasts, Chevy worked hard to maintain the Corvette as one of the fastest American cars around – of course that was a subjective term, but impressive, nonetheless. Hence, a C3 Corvette is a robust way to enter the world of classic American cars. Want to know more? We’ve got a 1977 Chevrolet Corvette for sale from Littleton, Colorado right here. It packs a 350ci L48 under the hood, paired with an automatic transmission to make it more convenient for those who never bothered to learn stick shift.
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